Everyone has their fingers in your CPM cookie jar
One way or another (through hidden fees, blind splits, or demand bias) the major mediation platforms take 30 to 50% or more of your original bid.
Take Control Of Your Ad Strategy With Mediation as a Service
Simple Pricing
Simple SaaS pricing, no hidden fees, no blind splits, and NO demand bias.
Complete Control
All major SDK demand partners plus integrations with oRTB and API partners.
Transparent
Ensure fair bidding with deep insights into bidding mechanics and win data.
Simple Pricing
Simple SaaS pricing, no hidden fees, no blind splits, and NO demand bias.

Here’s why this matters…
Transparent pricing means you know the REAL COST of your mediation.
No more SWAGs. Eliminate the guesswork from blind revenue shares.
Align your UA strategies with real supply<>demand CPM optimization.
Complete Control
All major SDK demand partners plus integrations with oRTB and API partners.

Granular control with no guessing.
Achieve granular control over your ad strategy and partnerships.
You decide. Access to all major SDK demand partners as well as freedom to integrate.
Your rules. Choose hybrid waterfall/bidding mechanics on your terms.
Your strategies. Create multi-facet ad strategies with custom segments, and much more.
Transparent
Ensure fair bidding with deep insights into bidding mechanics and win data.

The difference is crystal clear…
Your revenue. It’s your revenue, you should know where it is coming from.
Clearly neutral. Aequus will never sell our own demand, meaning you get a truly neutral bidding environment.
A real price. No Black Box pricing. See everything. No hidden anything. Align supply<>demand CPM optimization.
True insight. Who won, and what did they pay? What did they really pay?