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Platform Features

Mediation as a Service (MaaS) gives you more control of your ad strategy.

Unified Auctions

Unified 1st price auction calls bidders and waterfall demand for every ad request.

 

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Unified Auctions

Unified 1st price auction calls bidders and waterfall demand for every ad request.

Robust Reporting and Analytics

Customizable reporting and Impression Level Reporting Data (ILRD) provides powerful data to analyze LTV, ARPDAU and other key metrics and signals.

 

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Robust Reporting and Analytics

Customizable reporting and Impression Level Reporting Data (ILRD)
provides powerful data to analyze LTV, ARPDAU and other key metrics and signals.

Create Multi-Variant Bidding & Waterfall Strategies

Create multiple placements and ad strategies with personalized customer segments.

On iOS, build ad strategies based on LAT and Non-LAT users.

 

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Create Multi-Variant Bidding & Waterfall Strategies

Create multiple placements and ad strategies with personalised customer segments. On iOS, build ad strategies based on LAT and Non-LAT users.

Advanced Bidding Features

Next-gen bidding features to give publishers additional control over bidding logic and setup.

 

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Advanced Bidding Features

Next-gen bidding features to give publishers additional control over bidding logic and setup.

A/B Testing

Granular A/B testing allows publishers to go much deeper on testing than competitors.

 

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A/B Testing

Granular A/B testing allows publishers to go much deeper on testing than competitors.

Network Ranking Tool

Network Ranking Tool (NRT) shares real-time waterfall and bidding data with demand partners to drive efficiency and optimization.

Publishers have full control over what data is shared and what permissions are enabled.

 

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Network Ranking Tool

Network Ranking Tool (NRT): Shares real-time waterfall and bidding data with
demand partners to drive efficiency and optimization.
Publishers have full control over what data is shared and what permissions are enabled.